Six Benefits To Podcast Interview - Part I

There are at least six benefits to being interviewed on a podcast. Part I looks at the first three.

Podcasting is simply a way for people to have a radio show on the internet. It's really no different than regular radio programs except that the show is delivered via the computer. There are several benefits of being interviewed on a podcast (radio show). These include convenience, a potential increase in audience reach, and cost.

You don't have to travel.

When you are interviewed on a podcast you don't have to leave your house. The interview is conducted remotely - over the telephone (preferably a land line). This not only saves you money on transportation and gas, it also allows you to be interviewed by someone in the next, city, or state.
This is an especially attractive option for work-at-home parents because some podcasts air during evening hours or on the weekends when childcare issues can be prohibitive.

It can also mean that you don’t have to also find a babysitter and you don’t have to adjust your travel time to include drop-off and pick-up.

It doesn't matter what you wear because it's an audio interview.

Since most podcasts are done in an audio format (over the phone), you do not have to stress out about what to wear to that important interview. You can do the interview in even if you are having a bad hair day because no one will see you.

Exposure to a broader audience.

When you are interviewed on a podcast, you get exposed to the audience of the person that hosts the podcast. They may reach a segment of the population that you would generally not be in touch with. In this way your message gets delivered to people who would not have otherwise heard it. And that can be very good for business.

Part II explores the cost value, shelf life and 'expertise' status.